Pressed Juicery

My Role
  • Branding
  • Art Direction
  • Graphic Design
Credits
  • Agency — Pressed Juicer
  • Photography — Andrea Hanks

Science has always fascinated me. Back in my school days, chemistry was more than just equations — it was the art of balance, precision, and reaction. Years later, that same sense of harmony guided my approach when designing for iPharm, a biotech company shaping the future of nutraceuticals.

Creating magical visual identities that make brands stand out.
HERO IP3

My goal was simple yet challenging: to translate the rigor of science into a visual language — one that feels intelligent, trustworthy, and human.

For iPharm’s BellaVie supplement line, I developed a complete visual system — from business cards and packaging design to flyers and an informational book explaining each product. Each design decision was rooted in scientific clarity — structure, balance, and flow — while keeping the emotional side of wellness alive through soft tones, clean layouts, and subtle details that speak to trust and health.

PILLS GAVE
ME THIS IDEA!

I drew inspiration from half-and-half color pills to design the grid structure of the four fold leaflet. This creates a clear layout that divides information into balanced, engaging sections, making the product explanation easier to read and remember.
FOUR-FOLD LAYOUT DESIGN

For iPharm’s BellaVie supplement line, I developed a complete visual system — from business cards and packaging design to flyers and an informational book explaining each product. Each design decision was rooted in scientific clarity — structure, balance, and flow — while keeping the emotional side of wellness alive through soft tones, clean layouts, and subtle details that speak to trust and health.

IP Stationery Mockup